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7 Effective ways to promote your product

You had a great idea and your services are ready to sell on your website, but you don't have the time or somebody in charge of marketing? Do you think all the websites launched to market make it? There are many reasons for it to fail, but you should focus on what reasons could make it succeed. Let me introduce you some inspo. 

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What makes a great founder?

What is the key in order to launch a successful startup? A great founder that “makes things happen”. He or she is the one that influences the company’s culture and its image the most. But what makes them great and ready to do it? 

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What are the reasons why users leave your app?

Most app developers have to face the same problem: users leave their apps. Some of them even after only a single use! You may think that there is no reason for people to stop using your app. Let me present you with the most common reasons why users may want to leave your app.

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Weaponized Design: Dark Patterns in UX

In 2016 users of older version of Windows were displayed a pop-up recommending an update to Windows 10. What started as a benign offer, over time turned into something more sinister. As the meaning of close button was changed — from simply closing the window to actually initiating the operation — to force the upgrade upon the unsuspecting users. Unsurprisingly, it was met with substantial...

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10 Books to read if you run a Startup

We know the startup world is still a mystery for many people. The lack of knowledge might create fear or uncertainty, and for that, reading is one way to learn about it. We want to offer you a list of 10 startup related books that will help you if you run a startup, you are thinking of doing it or you simply want to know more about it.

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High converting landing pages: the Call to Action case

We all have been tempted to press that highlighted “Join us” or “Book now” button sometimes, but most of us do not know what that marketing strategy hides behind. Websites, facebook, emails and lately Instagram, we can see them everywhere. As a website/app owner we can captivate a potential consumer that was just hanging out and turn him into a loyal consumer.

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Digital Ventures

Innovating our company, our profession and the world.