So here you are: you have a brilliant business idea or maybe even an MVP. All you need now is to turn that idea into a reality. But to do so, you need money. And probably a lot of it, if you want to join ranks with other high-growth companies.
Obtaining startup funding is a huge challenge for small businesses.
You could turn to friends and family for support, however, to do so would naturally mean putting their money at risk and thus your relationships, too. It is a risk you may prefer not to run.
So what other options do you have?
There are many different ways of working on a product and developing new ideas. Some of them, however, like waking up in the morning with the brilliant idea that bestows you instant, entrepreneurial stardom, for example, are well behind us.
The same goes with outsourcing all work and decision-making to someone else. Of course, you can do it; for some, it might be even quite tempting. But that’s not really what being a founder is about, something you probably feel in your bones already.
Although we use our skills and experience to support startups in many different fields, there is still no substitute for a founder with vision. No replacing his or her motivation, continuing desire to learn and commitment to teamwork for the sake of creating a truly desirable product.
When it comes to teamwork, Startup Development House prioritizes workshops and co-creation as a crucial means of effective collaboration, rather than stray emails and endless, unstructured meetings.
Getting the perspectives of target users is invaluable to the product development process. There are numerous qualitative data collection methods that can be used to achieve this, and in-depth interviews are among the most effective.
But they are not necessarily the easiest. They require solid preparation as well as specific skills and predispositions in the interviewer.
So here's what you should know about in-depth interviews.