Product Discovery

The discovery process consisted of 5 stages driven by the logical order:

  • Project launch & Initial research
  • In-depth Interviews with users
  • Discovery workshops
  • Prototyping
  • User tests
  • Scoping and prioritization

To complete the process, we used several tools used by best Product Management teams:

  • In-depth interviews
  • On-line user testes
  • Service Safari and Personas identification
  • Customer journeys
  • Ideation sessions
  • Various canvases (Business Model Canvas, Context Canvas)